About Us

1. Who We Are

“Informator” is a digital platform that has been connecting Bulgarian companies with their clients for more than 20 years, providing greater online visibility and opportunities for effective advertising. Our goal is to offer businesses a tool that helps them reach the right audience, strengthen their online presence, and attract new customers.

Whether you are a small family company, a startup, or an established enterprise, “Informator” helps you stand out in the digital space and be easily found by users who are actively searching for your products and services.

2. Our Mission

We believe that every company deserves visibility and access to the right clients. That’s why our mission is to be a reliable partner in the growth of your business by offering:

• – Online visibility – your company will be easily discoverable by potential clients through our business search engine.
• – Targeted advertising – personalized advertising solutions that help you reach the right people at the right time.
• – SEO optimization – we increase the organic traffic to your business profile, improving your ranking in search engines.
• – Reports and analytics – we provide performance data for your campaigns so you can measure your results in real time.

3. From Print Edition to Leading Digital Platform

The history of “Informator” began in 2003 as a printed business directory that was distributed free of charge throughout Bulgaria for many years.

Our regional editions presented a wide range of businesses, while our specialized catalogs — such as medical and automotive — offered detailed information in key sectors.

With the development of technology and the growing role of the Internet, we made a natural evolution — we brought our services online. Thus, we created a modern digital platform that combines the advantages of a classic business directory with the opportunities of online advertising and visibility.

4. Our Principles

Our work is built upon nine key values that define our approach and commitment to our clients:

5. Why Choose “Informator”?

• – Proven experience and long history – more than 20 years supporting Bulgarian businesses.
• – High recognition and strong online presence – our platform ranks well on Google.
• – Flexible advertising solutions – suitable for both small and large companies.
• – Transparency and accountability – track your advertising performance in real time.
• – Easy navigation and user-friendly interface – your business profile can be updated at any time.

“Informator” is a reliable business partner that connects companies with the right clients and creates conditions for stable growth and better results.